FreeBSD's Visual Identity: Outdated?

From: jsha (johann_at_terrabionic.com)
Date: 12/23/04

  • Next message: Daniel Blendea: "Re: FreeBSD's Visual Identity: Outdated?"
    Date: Thu, 23 Dec 2004 12:27:31 +0100
    To: freebsd-arch@freebsd.org, freebsd-www@freebsd.org, freebsd-advocacy@freebsd.org, freebsd-questions@freebsd.org
    
    
    

    Hello.

    I am writing this e-mail hoping that someone will share my thoughts
    on how the world's best operating system should represent its attributes
    and users to the rest of the world.

    Being an architect as well as graphic designer, I feel it is about time
    for a complete revamp of the visual aesthetics of the FreeBSD project.
    The current logo and everything pertaining to it has long since lost its
    modern touch. I believe that if this image is strenghtened, so is the
    way outsiders view the FreeBSD project and the way they would judge it
    compared to other open source operating systems.

    1. Not only is the logo misleading (associating evil) but it also looks
       like something 10-year-olds could produce in Paint Shop Pro ten years
       ago. OpenBSD has an artistic touch to theirs, however I was very
       disappointed when I heard that the new NetBSD logo was in effect.

    2. If it wasn't for the interesting content and structure of the FreeBSD
       website, it would be among the less beautiful. Yes, it serves its
       purpose well by being simple and straight to the point. But a redesign
       could offer just the same -- simplicity and accuracy -- without being
       ugly.

    3. The installation, even though it's text-only, could also be improved
       by simple restructuring to act more cognitive and human-centered than
       previously. Everything pertaining to the eye is important to improve.

    4. There should be some kind of FreeBSD business card and letterhead
       available to all that support this project.

    How do I know though, that if I manage to pull together a team to work
    on this refined vision, that we won't be totally ignored even though we
    produce the most magnificent result?

    Anyone that are interested, please reply ;-)

    Sincerely,
    Johann Manaf Tepstad

    --
    j.
    
    



  • Next message: Daniel Blendea: "Re: FreeBSD's Visual Identity: Outdated?"

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    • Re: FreeBSDs Visual Identity: Outdated?
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