Re: Question for the Group
- From: Michael Kraemer <M.Kraemer@xxxxxx>
- Date: Tue, 12 Jun 2007 09:35:47 +0200
JF Mezei schrieb:
Not long ago, there was an article on how airlines now assign employees to monitor discussion groups on the internet to spot horror stories, investigate internally and fix problems to prevent/reduce such horror stories.
Not only have airline realised that the bad publicity is hurting them, but they have realised that these forums are a great place to spot problems in their "systems" and bypass layers of employees who are affraid to report bad news to their bosses.
You seem to forget that for those airlines their main business
is at stake, whereas for HP VMS is a negligible quantity.
HP HAS BEEN REPEATEDLY GIVEN SIMPLE TASKS IT CAN DO TO SHUT US UP AND MAKE US FEEL COMFORTABLE (marketing) AND HP HAS STEADFASTEDLY REFUSED TO CHANGE ITS POLICY TO PREVENT MARKETING OF VMS.
You repeatedly seem to forget that it's not HPs task to make
you feel comfortable but rather their shareholders.
For them, VMS is entirely unimportant, as you can easily
deduce from HPs quarterly results.
HP should know that the short live "renaissance" preiod not long before the premedidated massacre of Alpha had caused VMS to grow by close to 10% in a few months.
There still is no evidence that one has to do with the other.
Even if it was so, even a 100% growth wouldn't be noticeable
on HPs bottom line.
Also, I wasn't aware that the typical VMS customer is
susceptible for short term marketing.
And that was a very modest marketing budget. But it proves that VMS has great potential.
It doesn't prove anything. Maybe HP is smarter than you
think, they have analyzed their situation and concluded
that it isn't worth a marketing dime to try expand their
user base beyond the usual legacy crowd. This is essentially
what that lady, Ann Livermore (?), publicly stated.
There you have HPs official word on the whole story.
And if you are a former employee, then your letter to Hurd could have far greater impact if you can freely "tell it like it is" and point to the very poeple who are squandering a great source of revenus/profits and misguiding Hurd on the true potential of VMS.
What profits ? Look at those Q2 results and figure it out yourself.
Even if you're optimistic and assume 1/3 of BCS to be VMS
this would mean $300M revenue and $60M profit
(assuming 20% margin is still true, which isn't that far away
from HP average 8%, BTW), almost negligible compared to the
$2000M profit of HP in total.
.
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